Frankie Love's Rowdy and Willing is a delightful exploration of friendship, ambition, and the complexities of evolving relationships. Set against the backdrop of small-town America, this novel offers a blend of romance and entrepreneurial spirit that is both heartwarming and engaging. The story centers around Williams and Windy, two lifelong friends whose bond is tested as they navigate the challenges of adulthood and the burgeoning feelings that threaten to change everything between them.

One of the most compelling aspects of Rowdy and Willing is its focus on the theme of friendship evolving into love. Williams and Windy have been inseparable since grade school, and their deep-rooted connection is palpable throughout the narrative. Love skillfully portrays the nuances of their relationship, capturing the comfort and familiarity that comes with years of friendship, as well as the tension and excitement of newfound romantic feelings. This transition is handled with sensitivity and realism, making it easy for readers to empathize with the characters' internal struggles.

The character development in this novel is particularly noteworthy. Williams is portrayed as a thoughtful and introspective character, grappling with his feelings for Windy and the fear of losing her if he confesses his love. His journey is one of self-discovery and courage, as he learns to balance his personal desires with the potential consequences of his actions. Windy, on the other hand, is depicted as a strong and independent woman, driven by her ambition to turn their shared invention into a reality. Her determination and passion are inspiring, and her character serves as a reminder of the importance of pursuing one's dreams.

Love's writing style is both engaging and accessible, with a narrative that flows smoothly and keeps readers invested in the story. The dialogue is natural and authentic, capturing the essence of the characters and their relationships. The setting of Burly, a town neighboring Home, WA, adds a charming and rustic backdrop to the story, enhancing the overall atmosphere of the novel. The inclusion of the Rowdy boys, the cowboy cousins of the Rough family, adds an additional layer of intrigue and excitement, promising readers a series that will continue to captivate.

In terms of themes, Rowdy and Willing delves into the idea of taking risks, both in business and in love. The characters' journey towards securing an investor for their invention mirrors their personal journey of embracing vulnerability and taking a leap of faith in their relationship. This parallel creates a cohesive narrative that underscores the importance of courage and perseverance in all aspects of life. Additionally, the novel touches on the theme of loyalty, as Williams and Windy navigate the challenges of balancing their friendship with their professional aspirations.

Comparatively, Rowdy and Willing shares similarities with other contemporary romance novels that explore the friends-to-lovers trope. Fans of authors like Christina Lauren and Sally Thorne will likely appreciate Love's approach to character development and the emotional depth of the story. However, what sets this novel apart is its unique blend of romance and entrepreneurship, offering readers a fresh perspective on the genre.

Overall, Rowdy and Willing is a charming and heartfelt novel that will resonate with readers who enjoy stories about love, friendship, and the pursuit of dreams. Frankie Love has crafted a narrative that is both entertaining and thought-provoking, with characters that are relatable and endearing. Whether you're a fan of romance or simply looking for a feel-good read, this book is sure to lasso your heart and leave you eagerly anticipating the next installment in the series.