Karen Grey's novella, Like It's 1999, is a delightful journey back to the cusp of the new millennium, where the world was on the brink of technological transformation, and relationships were still navigated through face-to-face interactions and landline calls. This friends-to-lovers story is a nostalgic nod to the 1990s, capturing the essence of an era while exploring timeless themes of love, growth, and self-discovery.

The narrative centers around Alice Kim and Steve Lowell, two charismatic individuals who are seemingly perfect for each other. Their chemistry is palpable from the start, yet they adhere to a self-imposed "One Time Rule," a pact that prevents them from pursuing a romantic relationship despite their undeniable connection. This rule becomes a central theme in the novella, serving as both a barrier and a catalyst for their eventual realization of love.

Character Development: Grey excels in crafting multi-dimensional characters who are both relatable and endearing. Alice Kim is portrayed as a confident, independent woman who is wary of commitment, a reflection of her desire to maintain control over her life. Her character is a refreshing departure from the typical romantic heroine, as she embodies both strength and vulnerability. Steve Lowell, on the other hand, is the quintessential playboy with a heart of gold. His journey from a carefree bachelor to a man who recognizes the value of a meaningful relationship is both believable and heartwarming.

Throughout the novella, Grey skillfully develops their characters through witty dialogue and shared experiences. The evolution of their relationship is marked by a series of humorous and heartfelt moments, from orchestrating elaborate pranks to bonding over their love for classic 90s films. These shared interests and experiences serve as the foundation of their friendship, making their eventual transition to lovers feel organic and inevitable.

Themes: One of the most compelling aspects of Like It's 1999 is its exploration of the concept of time and its impact on relationships. The story spans a decade, allowing readers to witness the growth and changes in Alice and Steve's lives. This passage of time is not just a backdrop but a crucial element that shapes their journey. It highlights the idea that sometimes, people need time to mature and understand what truly matters in life.

The novella also delves into the theme of fear of commitment, a common trope in romance literature. However, Grey approaches it with nuance, portraying it as a natural response to past experiences and societal expectations. Both Alice and Steve grapple with their fears, and their eventual willingness to confront them is a testament to their growth as individuals and as a couple.

Overall Impact: Like It's 1999 is more than just a romantic novella; it's a love letter to the 1990s. Grey's attention to detail in capturing the cultural references of the era adds an extra layer of authenticity and nostalgia. From the music and movies to the fashion and technology, every element is meticulously woven into the narrative, creating a vivid and immersive reading experience.

The novella's pacing is well-balanced, with a blend of humor, romance, and introspection. Grey's writing style is engaging and accessible, making it easy for readers to become invested in Alice and Steve's journey. The story's conclusion is satisfying, offering a hopeful and realistic portrayal of love that resonates with readers long after the final page.

In comparison to other friends-to-lovers stories, such as those by authors like Christina Lauren or Sally Thorne, Grey's novella stands out for its unique setting and nostalgic charm. While it shares the common theme of friends realizing their romantic potential, Like It's 1999 distinguishes itself through its rich cultural backdrop and the depth of its character development.

In conclusion, Karen Grey's Like It's 1999 is a captivating and heartwarming novella that will appeal to fans of romance and 90s nostalgia alike. Its exploration of love, time, and personal growth is both timeless and timely, making it a must-read for anyone who has ever wondered about the one that got away—or the one who was there all along.